In these four and a half minute broadcasts, Smilin' Ed McConnell comes to housewives
under the sponsorship of Aladdin Lamps. Sandwiched in between some fun entertainment, the advertiser's message will
leave you longing for an Aladdin Lamp. There is no doubt of his target audience with his "Hello Honey Gal" intro. He
then woos our Domestic Heroine with a "a song you don't hear everyday" before launching into his Lamp pitch. Smilin'
Ed is accompanied by an organ and piano played by Irma Allen and Del Owen. Ed McConnell was best known for his children
programs and sponsorship by Buster Brown Shoes.